Media Relations

Media Relations specifically refers to the relationships that are developed between a company / organisation and journalists.

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Product Launch

A product launch is organised by a company at the point at which it is ready to bring its new product or service to market.

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PR Role in Brand Building

Brand identity is basically how a business wants its brand name (or names), communication style, logo and other visual elements to be perceived by its customers, clients and other interested parties.

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What is a PR Press Pack?

A PR press pack (otherwise known as a media kit) is a pre-agreed set of pertinent promotional information on a company, a person or an organisation which is distributed to members of the media ordinarily at either a news conference or to give additional background to a new press release.

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PR Press Officers

When clients commission us to handle their PR for them we usually provide an outsourced press office facility for them and the PR Press Officers too.

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Public Relations and its Importance

In trying to answer the questions about public relations and its importance, one might cling to the long held myth that PR is just smoke and mirrors, and doesn’t actually make a measurable and positive difference to your business, but that is just a myth.

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